Mighty Mac Mulcher
Posted on | February 3, 2011 | No Comments
A mulcher CAN be green, if used sparingly for composting purposes, but I think there is too much going against it to be able to ever give this a “1″ on the Greenwashing Index. First, how much energy does it take to extract the iron and other elements necessary for steel, transport them to a mill, successfully separate them and melt them together to make the steel (or aluminum, which has an even higher embodied energy than steel), Read more
Green Fur?
Posted on | January 31, 2011 | 2 Comments
Interesting campaign strategy… The only way I can possibly see fur as being green is if they somehow formed a coalition of all the hunters to give up the pelts of the animals they kill, and this would somehow have to be done withOUT providing an incentive to hunters to kill more just for the fur… Read more
‘Sustainable’ Desert Ice Hotel!
Posted on | January 26, 2011 | No Comments
What could be more sustainable than placing a gigantic luxury hotel hewn from ice into the ocean in the arid desert climate of Dubai? German design duo Frank and Sven Sauer envision the Blue Crystal as a year-round ice lodge that will require massive amounts of energy to keep it frozen – energy that, according to the architects, will come from renewable sources.
Even if the Blue Crystal managed to power itself with solar energy, using so much energy for such a ridiculous purpose stretches the meaning of the world ‘sustainability’ BEYOND its breaking point.
http://webecoist.com/2009/12/14/greenwashing-so-absurd-its-almost-funny/
Green Diapers…
Posted on | January 26, 2011 | No Comments
Disposable diapers are a huge tax on the environment, adding some 3.5 million tons of waste to America’s landfills every year. And, concerned parents are all too aware of the chemicals they contain, including carcinogens like dioxin. So, when Huggies debuted their “Pure & Natural” line of diapers, perhaps some parents thought they were actually – well – pure and natural.
Not so much. The difference between regular Huggies and the greenwashed version is a small piece of organic cotton that doesn’t even come into contact with baby’s skin – it’s on the outside of the diaper. Talk about capitalizing on a technicality.
http://webecoist.com/2009/12/14/greenwashing-so-absurd-its-almost-funny/
CO2 is GOOD, didn’t you know?
Posted on | January 26, 2011 | No Comments
“There is no scientific evidence that CO2 is a pollutant.” So proclaims an ad called “CO2 is Green”, which backed up this dubious claim with statements like “higher CO2 levels than we have today would actually help the Earth’s ecosystems.” It may just be the most ridiculous example of greenwashed propaganda yet, and who else could possibly be responsible but oil & coal interests.
The ad was generated by a veteran oil industry executive and a Houston-based owner of coal resources as part of a campaign to undermine the EPA’s ruling that CO2 should be classified as a pollutant. It didn’t work, of course.
http://webecoist.com/2009/12/14/greenwashing-so-absurd-its-almost-funny/
McDonald’s? Really?
Posted on | January 26, 2011 | No Comments
McDonalds wants everyone to know they’re going green…ish. The fast food monster is swapping the red in their logo for green in an effort to convince Europeans that they care about the environment. To be fair, the company has made some important strides – like using environmentally-friendly refrigeration and converting used oil to biodiesel – but this is still fast food relying on distinctly un-green factory farms for their supplies, to say the least.
http://webecoist.com/2009/12/14/greenwashing-so-absurd-its-almost-funny/
Green Hummer?!
Posted on | January 25, 2011 | 1 Comment
Even if this particular behemoth were somehow greener than your typical Hummer, that wouldn’t mean much – but would still be more forgivable than using one of these vehicles to advertise an “eco-smart” company. http://webecoist.com/2009/12/14/greenwashing-so-absurd-its-almost-funny/ 